Juventus 25-26 Home  Shirt

Juventus and adidas have unveiled the 2025-26 home kit, and this season’s design dares to look back in order to move forward. While staying loyal to the club’s iconic black and white identity, the kit introduces a bold pink accent.

More than just a visual statement, this “Bliss Pink” touch serves as a tribute to Juventus’ earliest days, when the team first took the pitch in soft pink shirts at the end of the 19th century. Over a century later, that same colour returns—this time as a vibrant gesture of heritage and rebellion within the rigid lines of tradition.

The design itself plays with contrast and rhythm. Rather than standard stripes, the black and white elements appear in an irregular barcode-inspired pattern that wraps around the body, creating a kinetic energy across the shirt.

Juventus 25-26 Home Shirt – Authentic

The club crest and adidas logo are both rendered in pink, standing out sharply against the monochrome base. Meanwhile, thin pink piping frames the sleeves and collar, subtly tying the whole composition together. It’s not just a home shirt—it’s a visual remix of Juventus’ legacy, remastered for the 21st century.

Juventus 25-26 Home Shirt

The inclusion of pink isn’t just a stylistic flourish—it’s a statement. In a world of uniform templates and risk-averse design, Juventus continues to be a club that experiments with identity. By inserting this soft, expressive hue into the traditionally stark black-and-white framework, the kit reflects a duality at the heart of modern football: heritage and evolution, structure and expression.

Juventus 25-26 Goalkeeper Shirt

Juventus and adidas have also unveiled the 2025-26 goalkeeper jersey, which offers a sleek and modern contrast to the vibrant home shirt. The goalkeeper kit is predominantly black, featuring light green logos and accents. This design is based on adidas’ Tiro 25 Goalkeeper Competition template.

Juventus 25-26 Pre-Match Shirt

Juventus’ 2025/26 pre-match jersey presents a bold and playful take on the club’s visual identity. Set against a crisp white base, the shirt features an all-over barcode-style graphic in vibrant shades of pink, yellow, and light blue. These lively colors are grounded by navy details, creating a sharp contrast that ties the design together.